Baked Ruffles. Cheddar and Sour Cream flavor. This reviewer was pulled in not by the generic packaging which makes it blend into the other awful tasting baked chips, but by the Ruffles branding. They’ve got Ridges, ya know? Opening the chips was easy. Good, because I wanted to get to these chips fast. The bag is wide enough for a medium-large sized hand – I am not sure how fat people would fare here. It may require some further research and case studies. Later this year we may launch a focus group for such PAO testing.
The chips themselves – pretty uniform – same ridges everywhere with a good, bent, hexagonal shape. The orange cheese coating was really only on one side, and not as even as the ridgey texture. I found no sour cream in the bag. What’s up with that? You will note in the photos that the reviewer chose a tasty beverage to go with the sampling – Raspberry ZAZZ Seltzer water. Its ZAZZTASTIC. And goes well with the Cheddar and no sour cream chipsss.
Back to the Chips. Most baked chipss are horrible. Like eating cardboard with a hat. Those kinds get about 1 fizzy pump out of 10, because they have some crunch and some salt. Now, the Ruffles have more going for them, as you can see in the photos. With Ridges, cheese flavoring, and the consistent shape (really not many were broken), I wholeheartedly give these bad boys a solid 4 fizz pumps out of 10.